This is something that we have learned with our project (and there will be a follow up post to discuss this further). In this blog post, I'd like to focus on why we have structured our Alumni Profile form in the way that we have.
A quick bit of background; We are in the process of going out to our alumni to ask them to complete our profile form. Alumni are asked a range of questions relating to;
- The city of Glasgow
- Their course
- University life
- Career experiences/path after Glasgow
Submitted profiles will form part of our Ask our Alumni service, where students can search a bank of profiles based on search criteria of;
As you can see from the profile form, we decided as a project team to ask a lot of questions. We did so because we hope to use the information provided not only for the benefit of students, but also to use in university publications and promotional materials both printed and online. It's hoped that the positive messages and experiences of our alumni can assist the university in its domestic and international recruitment efforts. Alumni do not have to answer all of the questions but they are encouraged to do so.
We have deliberately structured the questions to map the journey from undergraduate, to graduation and then life beyond that to ensure that students, regardless of what year group they belong to can take away the information and guidance that is relevant or important to them at that time. What a student determines to be useful infomation when studying in year two can be very much different to a final year student.
As mentioned previously, we are in the process of identifying both domestic and international alumni to complete our profile form to build up a bank of profiles. We will pilot our student mini-site and search functionality with a small group of students and also follow the progress that they make contacting alumni for informal careers advice before full launch of the service.
Thanks for reading and if you have any questions, please do comment!